FELIX DEIMANN
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BMW . IAA (2017)


MEIRÉ und MEIRÉ joined forces with Rekorder, Wolf Productions and ARRI Media for this massive project for BMW's
appearence on the 2017 german automobile trade fair IAA. Beside the content for smaller screens and events on the excibition
stand, a 20 min long film was produced for the main show. It was crafted in 9k for three massive main LEDs (48m x 7,20m)
and a total of 7 additional, moving LEDs. Different product categories were highlighted in multiple live action and full cg segments.


I initially supported Rekorder with the look developement and produced styleframes for different cg parts of the show.
Later on ARRI Media asked me to join their awesome team in Munich for the production of the final film.
I was responsible for all aspects of the I-Segment including look dev, rigging, lighting and shading, as well as previs and camerawork.
Daniela Herrman and me worked closely on these tasks and led a team which assisted us with the final production. 
​Occasionally I assisted the M-Team in their workflow. 

I'm thanking the good folks at ARRI Media, Rekorder and my fellow freelancers for the good times and the hard work.



Client: BMW Group
Agency: Meiré und Meiré
Lead Agency Mediaproduction: Rekorder GmbH
ARRI Media Services: Creative Solutions, 3D, Grading, Motion Graphics, Online, Production, Retuschen, VFX
Color Grading: Bianca Rudolph, Markus Baburske, Jakob Seidl, Nicholas Coleman
Creative Director: Rico Reitz
Post Producer:Michel Schütz, Sandra Semmler, Stephanie Thon, Stephan Fischl, Isabelle Kraus
Motion Graphics/3D/Comp: Daniela Hermann, Alfred Weinl, Inés Borras, Saladin Becker, Jan Schönwiesner, Felix Deimann, Rupert Maurer, Linus Brandes, Felix Friedlein, Sebastian Groß, Max Buchmann, Jakub Morabeck, Max Gründl
2D Artist: Priya Short, Johannes Bogenhauser, Guido Kirsch, Alexander Scherffig, Peter Hofmeister, Kathi Lebegern
3D Artist: Mars Dolchon, Thorsten Gätz, Christo Hatzigiakoumis, Dominik Müller, Manuel Klein, Michael Koch
Technical Director: Simon Kebeiks
Online/Comp: Mikel Tischner, Kci Eberlein
Eventagentur: Wolf Production GmbH
Filmstills (M-Film)
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Filmstills (I-Film)
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Styleframes and Explorations
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Impressum und Datenschutz
© 2021 Felix Jacob Deimann
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